Tuesday, May 28, 2013

Responsive ads... waht a concept!

This fellow has a "responsive ad checker"

I think it will take a while for the slow-moving display advertising industry to stop thinking in terms of 160x600, 300x250 and 728x90, but it will happen.

Tuesday, May 7, 2013

IAB announces html5 ad spec recommendations

Even though
it is too early to declare a guideline or specification for HTML5 ads
They are just coming short of doing this.
Display ads should have a border, live in an i-frame, be 75-100k including fonts and libraries, etc.