This https://plus.google.com/+GoogleAds/posts/BWVyFHGUi9n seems to make people think that all Flash ads are being converted to HTML ads. Maybe some of them are, but the networks we're building for definitely don't allow the 428 kb Swiffy runtime as part of their 40k spec.
Google recently announced that Chrome will start defaulting to the behavior that Safari currently uses: plugin content will remain paused until the user clicks to play. This again will push advertisers away from continued use of Flash for desktop display.
keeping the internet free with better banners
Tuesday, June 9, 2015
Friday, June 5, 2015
Tuesday, April 28, 2015
SWF version does not equal Flash Player version!
http://sleepydesign.blogspot.ie/2012/04/flash-swf-version-meaning.html
I'm always trying to find this, so I'm copying it here.
I'm always trying to find this, so I'm copying it here.
| Compiler Option | Flash Player Version | AIR version |
| -swf-version=9 | 9.0.115.0 | N/A |
| -swf-version=10 | 10.0, 10.1 | 1.5, 2.0 |
| -swf-version=11 | 10.2 | 2.6 |
| -swf-version=12 | 10.3 | 2.7 |
| -swf-version=13 | 11.0 | 3 |
| -swf-version=14 | 11.1 | 3.1 |
| -swf-version=15 | 11.2 | 3.2 |
| -swf-version=16 | 11.3 | 3.3 |
| -swf-version=17 | 11.4 | 3.4 |
| -swf-version=18 | 11.5 | 3.5 |
| -swf-version=19 | 11.6 | 3.6 |
| -swf-version=20 | 11.7 | 3.7 |
| -swf-version=21 | 11.8 | 3.8 |
| -swf-version=22 | 11.9 | 3.9 |
| -swf-version=23 | 12 | 4 |
| -swf-version=24 | 13 | 13 |
| -swf-version=25 | 14 | 14 |
| -swf-version=26 | 15 | 15 |
| -swf-version=27 | 16 | 16 |
| -swf-version=28 | 17 | 16 |
Friday, April 24, 2015
the state of animation 2014
This is a few months old, but still good. I want to bookmark for myself it by posting here:
http://www.smashingmagazine.com/2014/11/18/the-state-of-animation-2014/
http://www.smashingmagazine.com/2014/11/18/the-state-of-animation-2014/
Tuesday, April 21, 2015
Rei Inamoto says: don't advertise on mobile!
We should use mobile as a way to provide service, not to push a message. Yes!
http://www.thedrum.com/news/2015/04/21/akqa-chief-creative-officer-rei-inamoto-why-brands-shouldn-t-advertise-mobile
http://www.thedrum.com/news/2015/04/21/akqa-chief-creative-officer-rei-inamoto-why-brands-shouldn-t-advertise-mobile
Tuesday, September 16, 2014
Friday, August 15, 2014
rethinking the ad-supported internet
People would like to see less advertising, but the system demands growth in every direction, meaning yes there can be new payment systems but I don't see ad banners going away.
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